Founder – CEO Samir Saraiya of ThatsPersonal.com, India’s premiere sexual health & wellness website is the pioneer of the intimate personal product e-commerce business in India. Based out of Mumbai, Samir launched ThatsPersonal.com in January of 2013 focusing on discreet purchase & delivery.
Having worked with global technology giants Microsoft & Yahoo, Samir had a deep understanding of the power of technology. Breaking away from the standard three E-com pillars – convenience, price or choice that make E-com viable, Samir decided to build a fourth pillar, “privacy” in order to solve a genuine customer pain point of buying intimate products at retail. For him, the category of personal & intimate products, allowed for all four pillars to co-exist, thereby creating the space for ThatsPersonal.com
In 2015, Samir was ranked among the Top 25 Most Talented E-commerce Professional in India by CMO Asia while ThatsPersonal.com received an award for the ‘Most Innovative E-commerce Company’ by E-Tailing India.
Today ThatsPersonal.com signifies confidence, novelty & privacy, breeding trust & consistently delivering international quality.
Having received his MBA in International Businessfrom the S.P. Jain Institute of Management in Mumbai, Samir joined fortune 15 company, Sumitomo Corporation. Thereafter, he worked with publishing giants, The Times of India & Mid-Day Multimedia. He later led Business Development at Microsoft (Singapore) and was also successful in building a new revenue stream across businesses while at Yahoo (India). Samir comes with nearly two decades of experience in both Indian and Global Internet, Mobile & Media industries.
Samir is a keen sportsman having represented India internationally in Rugby tournaments, both as player & team manager. Samir lives in Mumbai with his wife & two daughters.