Mobile Commerce – The Next Step in the Evolution

The Lalit

M-Commerce is right in the middle of this transformation and has a pivotal role to play as a catalyst in the transformation to a “cashless” society. The state of omnichannel retail with mobile influencing consumer’s decision-making is changing retail efforts needed to acquire, retain and reactivate customers and prospects.

Some key topics to discuss:

  • How do you foresee mobile playing  a role in commerce developing for the next few years
  • How does a Brand or Retailer look at Mobile commerce? Jump now or wait till more maturity develops?
  • Banks and other financial institutions are pushing digital commerce but is India really ready? Are we equipped to deal with Fraud associated?

Main Stage